Play to Win, The Gaming Advantage

A Half-Day Workshop for Brands and Media Agencies

         Level up your marketing Strategy and unlock the massive potential of gaming.  Join industry leaders, innovators and experts to discover why gaming is the  fastest-growing channel and how your brand can play to win.

Date time venue

Why Join the Quest?

Level-up Knowledge – Learn why gaming delivers unmatched engagement and cultural relevance

Choose your console – Get practical steps to kickstart your brands first foray into gaming

Collect Rewards – Access insights, strategies and case studies from brands already winning in gaming

Co-Op Mode Activated – Network with peers, agencies and gaming leaders.

Event Agenda

9:15 AM – Spawn Point: Check-In & Power-Up
Registration, refreshments, and networking XP.

9:45 AM – Welcome Note
Kick off the mission.

9:50 AM – Level 1: Boss Keynote
The Evolution of Gaming as an Advertising Platform
Epic insights on why gaming is now the fastest-growing media channel.

10:10 AM – Level 2: Press Start: Entering the Game
Panel Discussion – Simple Activations for Immediate Impact
                                                                                                                             Gaming isn’t just for players anymore, it’s a brand arena.                                                                                                                                       Learn how simple, accessible activations can help you press start on your gaming journey and generate immediate impact.

10:45 AM – Level 3: ‘Title TBC’ (Speaker Spotlight)
30 mins + 5 mins pre-submitted audience Q&A.

11:20 AM – Power-Up Break
Fuel up with coffee, snacks, and XP (networking).

11:50 AM – Level 4: Boss Keynote (Sponsor)
The Game Changers: Activations at the Edge of Innovation

12:10 PM – Level 5: Unlocked: Inside the Game
Panel Discussion – Brand Integration in 3D Worlds
                                                                                                                 Go beyond the pause screen and step inside immersive 3D worlds.                                                                                                                                            This session explores how brands can integrate natively into gameplay, unlocking attention, loyalty, and cultural resonance

12:45 PM – Level 6: Gaming Measurement, The Final Boss
Fireside Chat – MMM & Gaming ROI
                                                                                                                 Gaming is winning attention, but can you prove the XP gained?                                                                                                                                    In this fireside chat, industry leaders reveal how measurement frameworks, MMM, and ROI tracking help brands conquer the final boss of gaming investment

1:10 PM – Mana & Health Potions
Lunch and recharge.

2:00 PM – Game Over

Ready to Plug In?

Don’t sit on the sidelines – gaming is where audiences are spending time, attention, and passion.
This is your chance to understand it, experience it, and start playing to win.

This event is strictly by invitation only as spaces are limited